Make your CRM the system your business runs on.
We clean up your CRM, fix the process behind it, and build reporting you can defend. Every station is a sample you can open.
Live demo
Try it yourself.
A working reporting workspace on a fictional company. Change the period, filter by region, click any number to see the deals behind it.
Open the live dashboard
Live, not a mockup
Clean the CRM.
Audit line · 2 stations
Most CRMs grew without an owner. We score yours read-only, then fix it in a sandbox, every change reversible.
CRM health check
A scored audit with the evidence, fix and effort behind every finding.
For a CRM that grew without an owner
58 / 10014 findings, 4 critical
Open the sampleWorkflow inventory
Every automation mapped, then rebuilt so each field has one writer.
For "nobody knows which workflow does what"
64 → 1811 property collisions → 0
Open the sampleBuild the process.
Process line · 2 stations
Leads sit and the forecast moves every week. We score leads against your real customers and hold every deal to its stage.
Lead scoring & routing
Each lead compared with the deals you've already won and lost.
For scores nobody trusts and leads that sit
460 dealsthe history every lead is scored against
Try itPipeline hygiene
Stage rules written down, every open deal checked against them.
For a forecast that moves every week
7 rules120 open deals checked
Open the sampleReport what's true.
Reporting line · forks in two
Board numbers that don't tie to finance cost more than any dashboard saves. In your CRM when one system is enough; on a data lake when it isn't.
Reporting workspace
Profitability, revenue bridge, pipeline. Every number drillable.
For board numbers you can defend
4 viewsprofitability, bridge, pipeline, overview
Try itData platform
Six systems matched into one customer. Run the nightly load.
For CRM, finance and support data that disagree
6 systemsone customer, one set of numbers
Try itPlayground departures
Every row opens something you can run. Fictional data.
| Time | Line | Event | Status |
|---|
Who runs the lines.
Jordan Wodecki: 12+ years across RevOps, business systems and data, leading RevOps and then data & analytics teams at Director level. Salesforce Certified Administrator.
12CRMs integrated
8CRM migrations
20+companies moved from spreadsheets to a CRM
Lines served
- Salesforce
- HubSpot
- Power BI
- Azure data platforms
- Gong
- Sales Navigator
- Make
- SQL & Python
- APIs
- Built an enterprise data platform and BI so leadership works from one set of numbers.
- Ran CRM roadmaps and integrations across business units and regions.
- Brought acquired businesses into one set of central systems.
Last stop: a free CRM audit.
We review your CRM read-only and send a scored report like this sample. Free.
Request the free audit